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Resources: How To Festival

What other people have to say.

Ted Hope's avatar
Ted Hope
Nov 15, 2025
Cross-posted by Hope For Film
"For our soft launch month of January, Deep Dive is supplying you each Thursday with a past posts from HopeForFilm that set the table for what will be an ever evolving effort to go deep on single subject topics for the cinema lover/maker/worker. We appreciate any tips or requests you may have!"
- Ted Hope

I ran a post the other day on how to build your film festival strategy.

How To Build The Right Festival Strategy For You & Your Film — in 25+ Steps

How To Build The Right Festival Strategy For You & Your Film — in 25+ Steps

Ted Hope
·
November 5, 2025
Read full story

My post was essentially about how a festival strategy fits into a distribution strategy, but over the years others have written quite a bit on how to plan for and best utilize festivals. Today we will explore a few of those.


Stephen Follows doesn’t just write about cinema. He gives you the facts, as in the data. Sometimes though he offers a How To guide. Check this out:

StephenFollows.com - Using data to explain the film industry
How to prepare for ANY film festival
This week I published Cannes Confidential. It’s a 36-page guide I wrote for Raindance on how to best navigate the Cannes Film Festival and Marché du Film. Download your free copy below…
Read more
a year ago · 9 likes · Stephen Follows

But if the data is more your bag, he still examines that to see what it reveals.

StephenFollows.com - Using data to explain the film industry
What do film critics think of film festival standing ovations?
When I published my first piece on standing ovations at film festivals a few weeks ago, I expected it to be a niche topic…
Read more
5 months ago · 9 likes · 2 comments · Stephen Follows

What is the purpose of film festivals anyway?

Regular HFF comment contributor Christopher Schiller has contemplated that for awhile:

https://scriptmag.com/features/it-depends-the-evolving-purposes-of-film-festivals

And I like what Donny Broussard had to add:

See what Christopher had to say about how to determine which festival is right for your project?

https://scriptmag.com/features/legally-speaking-it-depends-how-to-pick-a-film-festival

https://scriptmag.com/features/legally-speaking-it-depends-targeting-film-festivals


Maybe you need to start at the beginning though, and just ponder why you need to plan on attending a festival or two this year:

Elliot Grove
The Raindance Seven: 7 Reasons to Attend a Film Festival
I grew up in Toronto where I went to the brilliant art school at Central Tech. One weekend I got the film bug by going to two screenings at the then fledgling Toronto Film Festival. I hadn’t really heard of a film festival, so to salve my intrigue I went to two screenings at The Empire (long gone) onThe Bloor near Spadina. If you know Toronto it was the…
Read more
5 months ago · 2 likes · Elliot Grove

Interviews and overviews of festivals with or by their curators help give you a flavor of what to expect.

Like this one Kathleen Lingo did with SF Doc Stories Curator Jessie Armstrong:

Lingo on Docs
The Documentary Market Is Dead. This Programmer Is Still Watching 1,000+ Films a Year.
Film festivals are in crisis. Ti…
Read more
5 months ago · 9 likes · 2 comments · Kathleen Lingo

Dan Mirvish not only started Slamdance, but he has always been good about sharing all he knows — and he knows a lot. Here’s some of his blasts from the past:

https://filmmakermagazine.com/75907-toronto-toschmonto-time-for-a-festival-plan-b-12-steps-to-a-saner-festival-game-plan/#.U3-hNy-IOA4

https://filmmakermagazine.com/76069-12-steps-to-avoid-going-broke-applying-to-film-festivals/#.U3-hVS-IOA4


I collected a bunch of links previously on how to festival

and it is here on my old newsletter:

https://trulyfreefilm.hopeforfilm.com/2013/01/how-to-get-ready-for-that-film-festival.html

There are a lot of links in that post, and most of the same rules apply.


Anyways, I hope this was helpful and if you know of any other good articles on “HowToFestival” please link to them in the comments below.

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