What I Forgot The First Time Through: More Bad Things In Our Cinema Ecosystem (from last year)
As I prepare the 2025 edition...
Oops! I did it again. I started working on the 2025 edition of all that sucks in our industry, and I stumbled upon this WIP post from April of this year. When I was collecting the 200+ things we had to complain about as we began this year, I had a few stragglers that didn’t make it into the master list. Just to clean the leaves out of the pool so we can a refreshing dip to start the next year off, I bestow these stragglers upon you now.
You have maybe noticed that I started sharing the Good Things. I was hoping to focus more in that direction this year, than how I did it last year. But irritants keep surfacing. I get the itch. I look where I hid such feelings before, in that proverbial sock drawer on the ‘stack that they call “Drafts”. It’s overflowing here in HopeForFilmLand. And then things get lost. Or float away.
Looking at this note of what I had meant to do, but didn’t… I think they are all… sort of major. They were on my mind, but slipped through the cracks. I felt I was going to expand upon them further. Oh well.
I had done 218 initially. Let’s just continue, shall we?
Audience Acquisition As Our Industry’s Primary Business Goal: With the rise of the GSPs we abandoned a single title profit goal in favor of audience-targeted portfolio approach. How to bring the hordes in to the walled garden became the challenge, but with it came a boatload of other ramifications, reducing quality, limiting success, and ending any hope of creators sustainability.
